Distribution has become the main battleground for hoteliers to maximize exposure and revenues. You will learn to create and sustain competitive advantage by carefully designing, developing, maintaining and managing the distribution channel mix.
Understanding the distribution channel landscape
Fundamentals of distribution & hotel distribution
Individual distribution channel profile
Distribution channel management
Channel partners
Direct booking
Direct sales
Channel performance fundamentals
Hotel distribution: challenges and solutions
Hotel distribution: opportunities
The final assessment evaluates the content learned in the previous four weeks. The assessment can range from multiple choice quizzes (MCQ) to more open response evaluations, like a case study.
A Program Advisor will get back to you with feedback or suggestions.
This course is designed for hospitality professionals, hotel owners, entrepreneurs starting a hospitality business and any professional with business experience wishing to update their skills and learn about hotel distribution channels.
There are no admission requirements to enroll to this course.
To enroll, choose the desired intake and fill in your personal details. You will receive an email with the payment link. You are accepted in the course only upon receipt of payment.
We must receive payment at least five days before the start of the course. Late enrollments can be accepted on a case-by-case basis.
EHL uses the payment platform Flywire which provides various payment methods, with no hidden bank fees and offers favorable exchange rates. The link to the payment platform will be provide after the enrollment form.
Distribution has become the main battleground for hoteliers to maximize exposure and revenues. You will learn to create and sustain competitive advantage by carefully designing, developing, maintaining and managing the distribution channel mix.
Understanding the distribution channel landscape
Fundamentals of distribution & hotel distribution
Individual distribution channel profile
Distribution channel management
Channel partners
Direct booking
Direct sales
Channel performance fundamentals
Hotel distribution: challenges and solutions
Hotel distribution: opportunities
The final assessment evaluates the content learned in the previous four weeks. The assessment can range from multiple choice quizzes (MCQ) to more open response evaluations, like a case study.
A Program Advisor will get back to you with feedback or suggestions.
This course is designed for hospitality professionals, hotel owners, entrepreneurs starting a hospitality business and any professional with business experience wishing to update their skills and learn about hotel distribution channels.
There are no admission requirements to enroll to this course.
To enroll, choose the desired intake and fill in your personal details. You will receive an email with the payment link. You are accepted in the course only upon receipt of payment.
We must receive payment at least five days before the start of the course. Late enrollments can be accepted on a case-by-case basis.
EHL uses the payment platform Flywire which provides various payment methods, with no hidden bank fees and offers favorable exchange rates. The link to the payment platform will be provide after the enrollment form.